Event Volunteer Satisfaction Research on the Relationship between the Service Performances—Based on Analysis of the Mediation Effect of Psychological Contract

Abstract

In this paper, 287 volunteers from the 11th Traditional Games of Ethnic Minorities were investigated, the relationship among job satisfaction, service performance and psychological contract of volunteers in sports events was studied by using correlation analysis and hierarchical regression analysis, to examine the mediating effect of psychological contract on satisfaction and service performance of event volunteers. The results show that (1) there is a significant correlation between satisfaction, service performance and psychological contract, and the positive correlation Coefficient between satisfaction and service performance is 0.448, the correlation coefficient between satisfaction and psychological contract was r = 0.342, and the positive correlation coefficient between psychological contract and service performance was r = 0.827, both of which had significant level on P & Lt; 0.01 (2) psychological contract and job satisfaction have positive influence on service performance. The higher the degree of psychological contract and job satisfaction, the better the service performance. (3) the degree of satisfaction with the work of the match volunteers can effectively improve the achievement of the psychological contract, and the achievement of the psychological contract is conducive to the improvement of the service performance of the match volunteers, psychological contract has a significant mediating effect between satisfaction and service performance. The direct effect (0.1599) and the mediating effect (0.227) of this model account for 41% and 59% of the total effect (0.3869) respectively. Therefore, a sound communication channel should be established between the organizers and the volunteers, a scientific and reasonable incentive mechanism should be established, the management level of the organizers of the Games should be raised, and the degree of work satisfaction and psychological contract of the volunteers should be enhanced, improve the service performance, enhance the influence of the competition.